About
Freshly
Brewed
Insights

With over 30 years of experience at a leading global consumer goods company, I’ve seen firsthand how powerful true customer understanding can be. My career has spanned consumer research, creative facilitation, competitive intelligence, and strategy—all grounded in a foundation of Industrial Engineering and Human Factors.

At Freshly Brewed Insights, I bring that expertise to help brands in the consumer goods industry innovate, differentiate, and grow. By blending empathy, creativity, and strategic thinking, I partner with businesses to uncover fresh consumer insights, fuel rapid innovation, and turn complexity into clarity. Whether it’s shaping breakthrough products, guiding teams through ideation, or developing actionable strategies, my focus is always on helping brands connect with their customers in ways that truly matter.

Chief Insights Officer
Pam Thompson